Showing posts with label top ten seo tips. Show all posts
Showing posts with label top ten seo tips. Show all posts

10 SEO Tips and Tricks

Higher ranking in the search engines’ results = more traffic = more sales = more profit

In order to make its place among the results on the top page of Google, your site has to be SEO optimized. That’s where all the magic happens. So if you are not one of those guys who are secretly praying to Google for higher ranking before going to bed, then below you can find a bag of free SEO tips and tricks that might prove useful. The advices are divided into two articles and are only briefly described because if I have to fall into all the details and specifics, not two but twenty articles will be needed. What is more all the 10 SEO factors are equally important and their order was randomly chosen.






1. Profound Keyword Research.


Profound keyword research First think about the niche that your site is going to target and then start the keyword exploration. Using tools like the Google Keyword AdWords Tool is really credential. It shows all the keyword combinations that gravitate around yours and provide a set of useful metrics like rank of the keyword, global monthly searches and local monthly searches.
You better concentrate on the so called long-tail keywords (combinations of 4-5-6 words) because they will bring to your site more qualitative traffic. Long-tails are less looked for and therefore are easy to compete for. Furthermore if someone finds your site through them he/she will be more probable to stay longer and even make a purchase.


A good SEO trick is to include the Keyword Sugegstions from the search engines. 70% of the users are more likeable to click one of the suggestions that pops up after starting to write their query so if you are betting on long-tail optimization definitely help yourself with tools like the SEOggestor.

2. Regular site vs the WordPress platform.


Wordpress site platformSEO tip number two is the dispute – regular or WP site? Seriously barely anyone decides to create a site for internet business from the scratch. What is gaining more popularity is the WordPress platform that has many benefits and offers beautiful themes. Simply buy a domain, install WordPress on it and it is all ready. Search engines and their bots “like” WP sites more because they are better organized and are easier to crawl. Moreover there are numerous WP plug-ins that might prove to be very useful. On the other hand if you still are not ready to opt for the WP and are not SEO-experienced, then contact an expert in order everything to be done the way it has to be done.

3. Analyze and be SEO aware!
analyze and be seo awareThe Search Engine Optimization is not something that is done one time and then lasts forever. In the ranking charts everything is extremely dynamic and if you don’t follow a set of certain SEO metrics concerning your site, than success will be hardly achievable. Knowing whether you are becoming more or less popular or whether you are gaining or losing positions is very important. I handy tool that I would recommend you for constantly checking the SEO status of your site is the SEOAuditor! Google Page Rank and the Alexa Ranking is what should be more carefully followed. If you want to keep an eye on who is visiting the site and how much time is being spent on it than Google Analytics is what you need.

4. Social medias and their great SEO potential!


social medias and their seo potentialSocial medias and webs have become so popular and widely used that search engines are starting to pay more and more attention to them. If you have a Facebook page with 100k likes or a video on YouTube with 50k views this would give your site a substantial boost in the ranking positions. What is more such mediums with so many users are the perfect places for popularizing your brand and attracting more prospective customers. Of course don’t believe that if you have 1000 followers on Facebook, when sharing something it will reach them all. It has been proven that only 15%-20% of your total audience is reached and if you want your posts to be more widely spread, they should be promoted, for certain amount of money. Not very nice but as in everything else – in order to make some profit first you have to invest and believe me, social medias can do miracles when taking the matter to generating more site traffic.

5. Let your users share and make you more popular!


social medias website panelsApart from being socially active, there is one more thing that should be done as long as social webs and medias are concerned – let your users be socially active while browsing your site. This can again be easily done with a WordPress plug-in like in our site. Scroll down the page and check out our social panel for the most popular sites where sharing really matters. Every user that clicks on this panel creates valuable backlinks and link juice for the site that will be taken into account by the search engines while examining and evaluating the shared page/s. Furthermore when someone shares/tweets a link it becomes available to thousands of other people who are again prospective clients. What is more, social webs have become smarter and if someone has shown an interest at your site in Facebook, after a while your posts might start to pop-up into his news feed automatically and therefore keep him aware of your new products or recent updates. This is a really good way to build up a strong community behind the site. If you want constantly to check your social SEO metrics SEOAuditor again will provide you with the number of Facebook likes, Tweets and Google+ shares of a particular URL.


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Increase Your Link (Link Building)

Link Building is one of the conditions that Search Engines considers, it checks if other websites across the web sees your website as quality source of information.
Links today are mainly achieved through the development or writing of original, valid and interesting content which are in turn shared across the social platforms like Facebook, Twitter, Google+, Stumble, Digg, Reddit or even YouTube. Shared links on the social platforms helps the search engine understand what website are credible and should be ranked for their keyword phrase. Sharing content on social media will not only increase your traffic from audience on each social channel but from search engines over and over.
For example, a post and link that is share on Facebook and tweeted several times will have a higher visibility in search engines than those that are done only once since many have shared it on their networks.

Increase Your Authority

With the development of Google+, Google’s search engines have become more integrated with the features for growing social network. Google gives the chance to link up an author’s content with their Google+ profile to ensure that their account and bio are linked to the content in search engine results. When a Content is shared, the link to the post should be shared and linked to the author’s Google+ profile
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Speed Content Indexation

As earlier discussed briefly in the Link Building, content shared across social media is taken into consideration by search engines as an indication of quality content that should be ranked accordingly. The higher the links of pages to your website, the quicker the search engines index your content in ranking.
 
Increase Social Connections and Followers

With the help and knowledge of Link Building and Content Indexation, your site already got a high and better rank on Search Engines.

When your site is ranked and people click to view the content of your website and they see it is attract and interesting, they will decide to like your Facebook Fan Page and Follow you on twitter for them to get more update from you just because it is ranked high and has quality content.
Coming up with unique and innovative marking ideas for your small business can be a daunting task. Fortunately, there are a number of great options available for marketing your small business with even the smallest budget. One of the most important things you can invest in to help your business skyrocket, is time. Sometimes it’s the basics that are the most effective and when you invest the time, these five basic tips will be beneficial in successfully marketing your small business.



Social Networking

Social networking sites such as Facebook, LinkedIn and Twitter are not only free to use, but they can help you reach thousands of potential customers. People tend to participate and become interested in a new brand, if they know there is a live person behind the brand. Personally write newsletters and address the individual in all of your correspondence. Provide expert advice, listen to what is being said by the customer on your social networking sites and address their concerns, questions and praise.


Google Rankings
 

The majority of businesses understand the importance of getting in the top Google rankings. One of the easiest ways to complete this task is through consistent and quality content. Write content that provides interesting and relevant information. Use keywords and links that are relevant to the content. Add shareable links to all of your social networking sites, which will drive traffic to your site as well as improve your Google rankings.

Giveaways

 
People love to get free things, but they also love to see others get free things. Creating a contest or a giveaway is a great way to get people talking about your business. Not only do people love to win stuff, but they also love to give to the needy, so consider organizing a charity giveaway. Advertise an event on your website and social networking sites and encourage customers to participate. You could host an auction where a percentage of the sales go to the chosen charity or pick a week where a percentage of all sales go to a charity.



Mobile Advertising


Mobile devices are quickly becoming the most popular sources of web traffic. Make sure your website is designed to be “mobile friendly” and take advantage of free advertising by texting a coupon or send a text offering a discount to the first 50 people who respond to your text.


Visual Marketing


People love to visually see what it is your marketing. Create a video to post on the internet and make it informative. In other words, do not simply post a video of your products, talk to your customers, provide them with valuable information, encourage comments and questions. Making a quality video that provides just enough information about why a product is necessary or a “how to” video, is a great way to encourage customers to your website to learn more.


A call to action is perhaps one of the most important aspects in marketing your small business. A call to action is a brief section at the end of your correspondence that encourages the reader or viewer to visit the website. Offering incentives will help encourage your audience to participate in your offer. Incentives such as “sign up for our newsletter and get 5 free tips on XXC or the more you share the more chances you have to win…” Think of incentives in a call to action as the final chance to entice traffic to your site.


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Article Source: SEOIOS

Author: Rain